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WENKO Business Divisions

Business Divisions

Strong Pillars

Retail

The distribution of WENKO products takes place over diverse marketing channels. WENKO is a partner for DIY, the furniture trade, supermarkets, hotels and specialist suppliers. A great advantage for the partners is the support of WENKO's sales representatives who are assisted by a professional merchandising agency. An internal WENKO Category Management Team draws up target group-related and high-turnover modules and placings in close cooperation with the partners. WENKO continuously works on high-quality and attractive POS measures. In this context, an innovative, modular WENKO Shop System has been developed which will come into use in 2011, ensuring a modern and contemporary approach to the consumers. The planning of the products takes place via professional SAP connection. The prompt delivery of the WENKO products is guaranteed by our own modern high-bay warehouse in Hückelhoven. 

WENKO Stationary Trade
WENKO Ecommerce

WENKO @ YourShop - A full service concept

The extensive online range offers products from the categories bathroom, kitchen, laundry and living, comprising the design and furniture series for the household and the bathroom, mounting systems without drilling, as well as wellness and outdoor articles. You can choose whether you want to dispatch the products yourself or whether you want us to send them directly to your end customer. Irrespevtive of this, we will be pleased to send you the online- optimeised content and coresponding media data. For direct dispatch you send us the customer's order in a standardised format, and our logistics centre will compile the parcels for the desired German parcel service provider. Dispatch notes with tracking numbers will be provided for further processing. 

Mail-order Trade

WENKO is one of the largest partners of the national and international mail-order trade. We support the mail-order trade with constant new and innovative product ideas in order to present interesting new products in every catalogue. When it comes to packaging and logistics, we know the requirements of the mail-order trade very well . We already consider the optimum packaging dimensions and dispatch capability of an item during the product development stage. Of course, we fulfil any customised packaging and labelling wishes. Customer-related item planning facilitates logistics and warehousing. All important product information and logistics facts are summarised on our product information sheet. Sales-promoting photographs and effective advertising texts complete the service package. As a special customer service, our team of media designers will work out individual and target group oriented page layouts upon request. We provide our customers with POS videos for individual product groups for use on their homepage.

WENKO Mail -Order Trade